Monday, April 28, 2008

The Difference Between Features And Benefits

While features are important and should be mentioned, if you want consumers Websvsbgnaoxh take out their wallets and hand over their hard-earned money you need to convince them of Food And Drinkssicdnmbdaue benefits your product offers.

There are many budding writers in the Internet and they are lucky that in this day and age, they can get their point across quickly and easily. However, it is unfortunate that now they have to compete with millions Jobs And Careercutnelmn like them and that makes the probability of their articles being read drop down the marketability scale. So how can they possibly increase the potential of being Webzcgnxtz Easy: employ the right tactics.

Tip number one: create a catchy title followed by a short summary of the article. The catchy title is self-explanatory; after all, would anyone choose to read About This Action Movie over something that goes like The Best Kickass Flick of the 21st Century!? Another point is that if the article Tarangbhargavarljcbko more than eight paragraphs, it is better to inform readers first of the content in three to four sentences. Since everything in the world being provided faster and more efficient now, net users are also getting more impatient, too so better give them a preview immediately.

The second tip is to ask people to review the article upon its release ask friends and critics. Dont fall for the trap of having everyone praise the article because people will know that you are bluffing, so make things realistic. More people are interested to read things which other people also know this is true both in internet articles and published books. So dont be afraid to accept rejection and praise because these build good writers into better ones.

Do you want to learn more about how I do it? I have just completed my brand new guide to article marketing success, Your Article Writing and Promotion Guide

Download it free here: Secrets of Article Promotion

Sean Mize is a full time internet marketer who has written over 1574 articles in print and 11 published ebooks.

Article Marketing Success In Less Than 10 Minutes

To put it simply, article marketing is about writing articles to promote Amartjltbqb website or business. So that means whoever writes the most Wwwxzpahfz of articles is going to win. This is where time comes into place. For an article marketer, time means everything. If your taking more than thirty minutes creating just one simple article, your going to lose. Why? Because other article marketers in your industry are going to flood the market before you. That is why time is so important in article marketing. So to help you create an article in less than ten minutes, I have come up with Netlbtxxqrgkpr strategic guide.

The strategic guide to writing a successful article in less than ten minutes!

  • Taking your subject and breaking it up into sub topics is a great way to write a fast article. Instead of writing on your subject as a whole, just write about a simple fragment of your subject. It'll be faster to write and much more simple.

  • Putting bullet points in your article will make your article writing faster. With bullets, you can write sentences without connecting it to the last one. This can save you time and get you closer to writing an article in less than ten minutes.

  • Time yourself daily. Make a new time limit each time and try to work on getting it before then.

  • Writing endless amounts of articles will not only help to advertise your website or business, but it will help you trying to write faster Netiuplgebndta The more articles you write, the faster your going to get at writing them.

  • Don't create a brainstorm or a rough draft. This will slow down your article submission time and your article won't get that much Neticmnobzhwqy If we were to consult to the school's grading system, you should be trying to create a C grade article, not an A grade. Just write and don't think. This is the best way to write an article in less then ten minutes.

This article only took my 9 minutes to make. All I did was follow these basic strategies. So just follow them, and your article writing speed will increase!

Looking for some new internet marketing tactics? Don't worry, I have tons. Check out my website at http://www.marketingentity.com

Thursday, April 24, 2008

Article Marketing - How To Gain More Traffic To Your Site

Article marketing is becoming more and more prevalent today. This is a new form of advertising that is making it exciting to go to new websites and learn new ideas. The articles are short but often have useful information that you previously made not have been aware of. The biggest benefit to this style of marketing is perhaps the creation of new traffic on the site.

The most important thing to remember when using article marketing on your site is that you need to generate unique articles in order to generate new traffic. People don't want to read the same old stuff, so you have to get creative and find some interesting viewpoints and information on your topic to snag the reader in.

When you have a lot of unique content, you will attract a lot of Internet traffic. People everywhere use search engines to locate information. If they are searching for information that is related to your articles, then you have generated possible new traffic to your website.

Unique article content is what drives the web market today, bringing in customers by the droves who become engaged in that unique content and are therefore statistically more likely to make a purchase there. By creating custom articles you want to keep the attention of those reading it but also keep it short and to the point. Do not make it seem like an advertisement and don't appear to be adding filler - just make sure to include the keywords naturally in your writing.

Why should you include these certain words? The main reason is that you want the article to flag Internet search engines, which will increase your ratings at these search engines. This will lead to increased new traffic from your article's keywords.

You can generate new traffic to your site by placing your articles on other sites with a link back to yours. This uses article marketing to its fullest revenue generating potential. More articles on other sites with links to your site provide you with more potential new visitors. This, in turn, gives you more opportunities to earn, which is the main gist of marketing.

Article marketing is a crucial tool in modern business. It can be modified to suit nearly any subject and it has the potential to generate a lot of new traffic. Remember that it is not static. It must always change. The best way to make it successful for you is to perhaps write one article a day.

The most vital thing to be aware of when using article marketing for your website is that you must create unique articles that will generate new traffic for the site. People get tired of reading the same content over and over so you must utilize your creativity and find some novel points of view and information about your product that will entice the reader. If your site has a lot of unique content, you will probably draw much more traffic. Search engines are widely used everywhere by people who need information.

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Thursday, April 17, 2008

Article Marketing and Your Resource Box - You Better Check Your Links if You Want the Full Benefit

Article writers get their articles kicked back for review all the time over this. I've even had some kickbacks when I've not been paying attention and not checked a link that I thought was good, and it was not. Something had just gone wrong in the last day and I didn't know it, so I was sending somebody to a link that was dead.

Make sure the links you put in there to your websites or blogs are live. Even if you've just been on that site that morning and you're writing an article in the afternoon, check the link.

It used to be that I taught that you want to have a clickable text link in your resource box, called an anchor text, like "Click here to..." or "Article Marketing Minute" would be highlighted.

You can still have one of those in your resource box, but what we've found is that many of the folks who have websites, newsletters and blogs that are using articles are not savvy enough to take the HTML code to make those clickable links back to their website, newsletter or blog and use them correctly, so it winds up a dead link. You don't want that.

You want to have at least one, maybe two, of what's called an 'absolute URL' in your resource box. Here's what an absolute URL is. It starts with http:// -- all the way to .com or the end of the domain and file name. So an absolute URL is the whole thing - http all the way to .com

Now that you know what an absolute URL is, and it's kind of a funky sound to it, 'absolute URL' - take it to the next party and see how many people know what an absolute URL is. It would be great conversation. Yeah, right.

And now I would like to offer you free access to 2 of my Instant Article Templates when you subscribe to my free Article Marketing Minute, a 52 week audio/video newsletter on Article Marketing. You can get your instant access at http://www.ArticleMarketingMinute.com

From Jeff Herring - The Internet Article Guy & the Great Article Marketing Network

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Wednesday, April 16, 2008

Original Article- Strategic Internet Marketing for Small Business

There are various techniques and strategies when it comes to article marketing. The strategies may take a while before coming into effect but once the wait is over, the results can be very pleasing. There are many people that fail and turn to an article marketing service. Article marketing is similar to advertising so if you have any past experience in any form of internet marketing it should help you, especially if you are involved with website marketing and search engine optimization.

Before you start you need to find the niche of your article that you are marketing. You could try going to article marketing web sites and look for tips or email the webmaster asking for advice. Many internet marketing articles are for small business owners so when you send the email make sure you clearly state that you are an individual or the website owner will want you to pay. I found that some webmasters did not help me much but others were really helpful.

The most important aspect of article marketing is to make sure you have an original article. Without an original article it is pointless because search engines will reject you as duplicate content. With time you will come up with your marketing strategy. There are many different books about strategic article marketing so it may be helpful to pick one up. In conclusion the most important article marketing strategy to begin is to make sure the article you publish is original and not copied somewhere off the internet.

ArticlesInMyInbox is the world's premier electronic article courier express. To utilize this powerfully effective and strategic article marketing service, send an email to admin@dougbarger.com with "article order" in the subject line with a little info. about your business and contact name and email address, for the return of discussing promoting your business through article marketing to generate sales quickly. Thank you.

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Tuesday, April 15, 2008

Article Marketing Bootcamp: Resource Boxes That Work

At the end of each Article Marketing submission is a bit of author information and marketing copy known as the resource box or bio box. This is the key to turning the potential energy of interest you've created in your article into the kinetic energy of sales, name recognition or website traffic - whatever you're engaging in article marketing to achieve. There are three main components of a resource box:

  • Author name and brief professional information.
  • USP (unique selling proposition), laser marketing statement or some other form of short and snappy sales copy.
  • A call to action with links.

In addition to being finely tuned individually, each component of your resource box needs to be an integral part of the overall finished product, pull it's own weight and move the reader steadily toward taking whatever action you want him or her to take. In total, your resource box should be no more than 2 or 3 sentences long. Less than that and you risk leaving out important information. More than that and it becomes a solid mass of text that will be skimmed over by the reader.

Here are 5 tips to help you create an effective resource box:

1. Know what you want from your readers. What do you want your readers to do once they've read your article? There is no right answer to this question, but there are wrong ones. And the worst possible wrong answer is "I don't know." The whole point of Article Marketing is to generate content that results in a specific action. Have a clear purpose in mind when you write and make sure that purpose is reflected in your bio box copy. And don't forget to update your box as your offers and information change. An out-of-date bio box is better than nothing, but not by much.

2. Know why your readers should care. Your readers are busy. They have jobs, families, hobbies, friends, a 3-month TIVO backlog and the attention gravity well that is the Internet, all vying for their time at once. If you want them to initiate any action on your behalf, whether that is clicking through to your site or downloading a resource, you have to give them a reason to bother.

3. Ask for the action. Don't just put a naked link out there by itself. And don't use boring, "Click here for blah blah blah" link text. Yawn. Instead, create descriptive link text that clearly indicates what's at the other end of the click and that compels the reader to click through. One marketing truism is that pain has a stronger effect than reward on the human psyche. So a pain-point call to action like, "Are you flushing money down the drain by overlooking these 12 commonly missed deductions? Find out in this special free report!" will always outdraw the reward-based version, "Drop by my site and download my free report on 12 commonly-missed tax deductions." (PS - don't put a period/full stop after a link. It can mess up auto formatting of the link on the user end. Just double space and start the next sentence normally.)

4. Be specific. Unless you only write in one exceedingly narrow topic targeting the same, equally narrow market, don't create a one-size-fits-all bio and slap it on every article you write. Have several resource boxes that target specific niches within your Article Marketing strategy. For example, if you specialize in tax advice for small businesses and solopreneurs, then create a bio box for both markets plus one for general interest pieces, and use them according to which market the topic of your article is targeting. Doing this means that you can prescreen readers and direct each prospect to precisely the right web page, resource or product for them.

5. Less is more. Mark Twain once wrote, "I'm sorry this letter is so long, but I didn't have time to make it shorter." It takes time, skill and lots of practice to turn 200 words of rambling information into 3 sentences of tightly coiled laser-marketing copy. Nonetheless, it is a skill you should work hard to perfect. Don't make your reader sift through a ton of chaff to find a cup of wheat. Present them with an already prepared, warm-from-the-oven marketing cookie in a perfect bite-sized portion.

All of the quality writing and insightful content in the world won't do you a bit of good if you don't follow through with a dynamic and compelling resource box that leads to a specific call to action. Without it, your article is just so much dead-end copy. Interesting, sure, and probably quite informative. But not much more than that.

Take the time to craft your resource box with care and intent. Remember to go back and update it regularly with new offers and fresh information (see if your directory will do a "find and replace" to exchange the old resource box for the new one on existing articles). Make your call-to-action clear, compelling and specific. Then finesse and trim and tighten it all up until all you have left is a pure, concentrated shot of Article Marketing rocket fuel, ready to boost your business into the stratosphere.


Author Info:
Soni Pitts is a professional freelance writer and editor, with experience that ranges from short web articles to full-length ebooks and beyond.

"Need professional quality writing, but hate to write - or just don't have the time to do it all yourself? Don't let less-than-perfect writing skills or a tight schedule leave you at a loss for words. Query writer (at) sonipitts.com for a free consultation, samples and a quote."

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Monday, April 14, 2008

Social Networking Beyond the Internet

Social networking is certainly one of the buzzwords of the year. MySpace, Facebook, and a plethora of blog networks and discussion forums all fall under the umbrella of social networking. Although it is typically described as interacting with virtual community members, social marketing takes on new meaning when it becomes an offline approach.

The convenience and comfort of the online world has added much to business networking. However, is it possible that this virtual connection has also taken away from the benefits real-life face to face interaction offers? Perhaps a healthy balance of online and offline networking is what it needed to take a business-even an online business-to the next level.

An Internet Marketer can find numerous effective and interesting ways to connect with people offline. Keeping a stash of business cards to hand out to people you meet while out and about is one simple way to create interest and discussion about your business.

Every Internet marketer knows to always include signatures and links in e-mails, forum and blog postings in order to bring in business. The same techniques can be applied in the outside world by utilizing business cards or just your voice to bring your business and interests into conversation.

Getting involved in local business networking events is another effective way to enter offline social marketing. Attend chamber of commerce events, lunch and learns, or happy hours for professionals to get plugged into circles of people with whom you can swap business advice and learn more about what is going on in your area.

Nervous about leaving the security of your office chair and computer screen? If you have been able to be successful at online social marketing, you can succeed offline as well. Simply use the same social skills that have worked for you on forums and blogs: show a genuine interest in people, be friendly and thoughtful, and use honesty and integrity as you meet with people.

Internet marketing seminars are a great way to connect with people who have similar interests and goals. By using your people-skills, you can develop rewarding professional relationships that will benefit your business and perhaps even your social calendar. Furthermore, such seminars will provide you with information to build your business. You are basically doubling your money with this offline social networking option.

It's all about avoiding the "stuck in a box" scenario. A true Internet marketer is always seeking out opportunities to connect with others, and the offline world provides many avenues for connection.

True, it may not be as easy or comfortable as an online forum. After all, in the real world we don't walk around with our profiles, including hobbies, goals, and favorite movies, listed on our shirts, nor do we have our favorite song playing in the background. But by being honest and real and displaying genuine interest in others, you will find yourself succeeding in the offline world of social networking -no screen name required.

Matthew is the developer of TheWebReviewer: Legitimate Home Based Business Reviews, and NetWebVideo: Mastering SEO, Adwords, and Affiliate Marketing. Matt currently lives in San Diego, CA and is married with two children and has been an online marketer since 2006.

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Saturday, April 12, 2008

Internet Marketing Secret - The Shocking Truth!

Would you be absolutely shocked if I shared a secret about internet marketing with you?

Would you take the information and use it to your advantage...or...would you simply think that I must be some guy just trying to sell another highly successful program of my own...designed to drive highly motivated targeted traffic to your website?

Possibly you might think that my intention in writing this message might be to try to convince, coerce, manipulate or simply SELL you something, right?

Well, if you think that is the case, then you don't know me...and you don't know what I stand for. Hey, I am just an average guy, ok. I know how to successfully promote people's website on the internet. I know how to build a highly search engine friendly website that will get to the top of search engines by the process of organic positioning.

You know what? Its really is no secret at all, but most people can't see the forest for the trees on the internet. They think that they need to program that will automatically fulfill their wildest dreams and make them rich...and they payout great deals of money to get these so called internet marketing masterpieces...and most of the time...they fall pitifully short of the mark in terms of actually making money online.

I work with a large amount of people online. They are great people...I think the folks online are among some of the nicest and most intelligent people I have had the pleasure to meet. But nearly all have the same problem. They believe that they must buy something to become successful!

You know what? You don't have to buy anything at all to become successful on the internet. You can save all your money to buy inconsequential things like groceries, gas, mortgage payments and such. Now, having said that...I am going to tell you exactly what to do to drive highly motivated targeted traffic to your website.

So...take a notepad document in hand and be prepared for a lengthy dissertation about how the internet works.

All you have to do to have success on the net...to get people to look at your opportunities...to make sales of your product...is just one thing.

An article a day...sends motivated-targeted individuals your way.

After all, you are taking the time to read this, right? If you only knew the ultimate promoting power that you have in front of you right now...if you only knew that the ezine article you are reading at this moment in time will pop to the top of the the keyword category you choose...if you only knew that writing is all you need on the net...if you only knew that this powerful tool called ezine articles is available for FREE...you would become successful on the internet.

So...the ultimate question is...will you take the advice?

Or...

Had you rather spend thousands of dollars for software?

The ultimate choice is yours...make the move...or do things the way everyone else does...and have no success!

Butch Hamilton is an SEO|SEM Specialist. Living on the internet has become a way of life...a succesful way of life. His talents for obtaining top positions on the search engines have led him to the point in his life where he has always wanted to be.

"Life-What a Ride!"

Says Mr. Hamilton, "Writing has always been my passion. Gone are the days when I placed blatant ads on the internet for exposure. I have found my life's work in writing articles.

Reliable and credible information is what the internet is all about to Butch Hamilton. His experience as a self employed building contractor...steel fabrication...has led him on an incredible journey.

He now resides in his beautiful home in Texas with his wife. Writing is the passion behind his successful promoting ability on the net.

Butch Hamilton's Quote: "What we think-is what we become."

http://ButchHamilton.com

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Friday, April 11, 2008

Internet Marketing Coach Tip Seven - Start Writing

When you are in a new online business, internet marketing, or work from home type of business you need to do certain things to promote your business. Writing is a very important aspect of any new online business promotion.

Many of us do not like to write, and it takes us back to our days at school when we were asked to write essays and short stories for homework. Writing can be a difficult and challenging task, however, once you get started writing again you may actually enjoy it and you could actually see that you have a talent for it!

The reason that I talk about writing, especially if you are involved in a new online or internet business, is the fact that it is an integral part of internet marketing and online promotion. Without writing articles, blogs, press releases, or in forums, you will be limiting yourself to pay per click or classified advertising.

If you do not promote your business through writing, you will fall behind your competitors who are writing about and promoting their new online or internet marketing business daily. Writing is an integral part of your business plan if you want to move up in the search engines and get noticed online.

As you work from home and plan out your day, set aside some time to write an article, start a blog and post to it, and/ or visit a forum. You can even write your own press release on your own business and you can write it for free! If you are not comfortable with your writing skills and you have not written in a while, read articles that others have written for their new online business or work from home opportunity.

Start writing on your own for a while and just put down some thoughts and feelings on a topic that is of immediate interest to you. Do not publish your article until you feel ready to do so. You do no have to have a degree in journalism or creative writing to publish an article online. Just use correct grammar, proper spelling, and make sure your article is interesting.

It is also important to use keywords in your articles or blog so that you can increase your search engine optimization. Many articles are written on search engine optimization for a new online or existing internet marketing business.

Please research this concept at length so that you learn to write keyword rich articles that Google will rank and recognize. All in all, writing is an important part of your overall new online business, work from home, or internet marketing campaign.

Please do not skip this important part of your business plan and instead embrace it is a fun, exciting, and creative challenge.

Michelle Tukachinsky

http://www.internetmarketingcoachmt.com

http://www.jaguarmt.com

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Thursday, April 10, 2008

Do Home Plans That I Buy On The Internet Contain Everything That I Need To Build In The State Of?

One question that we receive almost every day is whether or not the home plans package for plan XXXX contains everything that a person would need to build the house in the state of "XXX"... As such, we wanted to provide some additional information to clarify the subject.

In most areas of the United States, purchasing a stock home design package from an website and/or from a house plan book will include all documents that you will need to build the house. However, in certain regions of the country, a person may also be required to obtain additional design details and/or plan modifications to obtain a building permit. In the majority of cases, a stock home design package will still provide a significant cost-savings when compared to a corresponding set of custom home plans from a local building design professional.

In addition to the home plans you order, you may also need a site plan that shows where the house is going to be located on the property. You might also need beams sized to accommodate roof loads specific to your locale. Your home builder can usually help you with this. You may also need a septic design unless your lot is served by a sanitary sewer system. In some cases, certain areas of the country also have area-specific energy codes that also need to be followed. This normally involves filling out a simple form providing documentation that your home design is in compliance.

In some locales, there is a second step you will need to take to insure your home plans are in compliance with local codes. Some areas of North America have very strict engineering requirements. Examples of this would be earthquake-prone areas of California and the Pacific Coast, hurricane risk areas of the Florida, Gulf & Carolina Coasts. New York, New Jersey, Nevada, and parts of Illinois require review by a local professional as well. If you are building in these locations, it is most likely you will need to hire a state licensed structural engineer to analyze the design and provide additional drawings and calculations required by your building department. If you arent sure, building departments typically have a handout they will give you listing all of the items they require to submit for and obtain a construction permit.

Additionally, stock home plans do not have a professional stamp attached. If your building department requires one, they may only accept a stamp from a professional licensed in the location where you plan to build. In this case, you will need to take your home plans to a local engineer or architect for review and stamping. In addition, home plans which are used to construct homes, in certain states, are required to be drawn by a licensed architect in that state.

Just remember that, many times, minor changes and material substitutions can be made, onsite, by your buidler without the need for home design revisions. However, if you think that you will be making significant changes, its probably a good idea to select a "Reproducible", "PDF File", or "CAD File" home design package and seek the services of a local building design professional.

Finally, it is always a good idea to check with your local city, municipality, and state building authorities to ensure that your home construction will meet all applicable building codes.

Hopefully, the above information will provide you with a good basis for evaluating your particular home design situation.

If you would like to learn about more of the most frequently-asked home design questions, visit us online at:

House Plans Frequently Asked Questions

Mark Mathis is the president of House Plan Gallery, Inc, a residential design firm that specializes in the development of stock house plans and home plans with flexible floor plan layouts and all the most-popular home design features.

Be sure to visit House Plan Gallery.com and join the "House Plan and Home Design eNews" mailing list. You'll be the first to know about new house plans and special SUBSCRIBER-ONLY offers! Don't miss out... Join today!

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